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Apple and Meta discuss alliance for generative AI in devices | CTKS News

Apple and Meta discuss alliance for generative AI in devices

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Facebook mum or dad firm Meta Platforms (META) has mentioned integrating its generative synthetic intelligence mannequin into Apple’s (AAPL) just lately introduced AI system for iPhones, the Wall Street Journal reported on Sunday.

This transfer comes as Apple plans so as to add know-how from different AI firms to its devices, amid studies that it was discussing a attainable collaboration with its long-standing search accomplice, Alphabet’s Google (GOOGL).

The iPhone maker can also be anticipated to discuss partnerships with different AI firms in completely different areas reminiscent of China, the place the Microsoft-backed ChatGPT chatbot is banned.

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Potential partnerships

The AI ​​startup, Anthropichas been in talks with Apple to convey its generative AI to Apple Intelligence, the Journal reported, citing folks aware of the matter.

Meta and Anthropic declined to remark, whereas Apple didn’t instantly reply to an after-hours request for remark.

Discussions haven’t been finalized and could not come to fruition, the Journal reported, including that offers with Apple would assist AI firms get broader distribution of their merchandise.

The measurement of the potential monetary profit is unsure, however the talks concerned AI firms promoting premium subscriptions to its providers by means of Apple Intelligence, based on the report.

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More conversations about AI

The AI ​​search startup, Perplexityhas additionally been in talks with Apple about bringing its generative AI know-how to Apple Intelligence, a supply aware of the matter advised Reuters.

Apple introduced a long-awaited AI technique this month, saying it might combine new Apple Intelligence know-how into its suite of apps, together with Siri, and convey ChatGPT to its devices, whereas noting it plans to distinguish itself from rivals reminiscent of Microsoft (MSFT) and Google. by inserting privateness “at the center” of its options.

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